How can a local SME succeed in the global markets of the future?

Look boldly toward the future and join us to gain insights and tools for internationalization! Throughout the day, you'll hear thought-provoking perspectives from top experts, real experiences from local companies taking steps toward international markets, and learn about the opportunities a European university network can offer to support growth and international expansion. 

Ohjelma:

(The morning program will be in Finnish.)

Klo 8.30 Aamukahvi

Klo 9.00 Yritysten kansainvälistymisen tukeminen – tuloksia, oppeja ja jatkosuunnitelmia Kohti kansainvälistä menestystä -valmennusohjelmasta

Anastasia Kanervisto, johtava asiantuntija, kansainvälistyminen ja kasvu, Linnan Kehitys 

Klo 9.30 Kokemuksia matkasta kohti kansainvälisiä markkinoita: Naivistit Iittalassa -säätiö ja Mihape Oy / MYClips™

Klo 10.00 Brändillä maailmalle – kuinka luoda kansainvälisiä menestystarinoita

Maria Sipilä, johtava yrityskasvun ajattelija Suomessa ja tietokirjailija

Maria Sipilän puheenvuorossa kuullaan, miten tekoäly tulee muuttamaan kansainvälistä markkinointia ja mitä mahdollisuuksia se avaa yrityksille. Hän jakaa konkreettisia esimerkkejä ja keinoja, joilla yritykset voivat rakentaa kansainvälistä kasvua erityisesti markkinoinnin avulla.

Klo 11.00 Lounastauko

The afternoon program will be in English.

Klo 12.00 From daily tools to strategic value – Understanding AI's role in business

Timo Nurmi, expert in communications and business, Vice President Group Comminucations at Valio

Most companies are already using artificial intelligence in one way or another. Many everyday tools and applications include AI, often without us even noticing.

But can we tell the difference between AI that just makes daily work easier and AI that brings real, long-term value to the business, including opportunities for international growth? And do we truly understand what artificial intelligence means, or does it still feel like a mysterious black box?

In his keynote, Timo Nurmi encourages the audience to explore these questions and make their own discoveries.

Klo 13.00 The Importance of networks and peer learning in business growth and internationalization: Luala Oy

Klo 13.15 Opportunities for companies through university cooperation

HAMK International Business students present the European University (RUN-EU) regions to companies.

Klo 14.45 Closing remarks and end of the day

The event is free of charge. We reserve the right to make changes to the program.

This event is the final seminar of the Häme Smart Growth project. During the project, a training program titled Kohti kansainvälistä menestystä was developed to support companies.
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